Hunger vs Hustle. The important distinction.

Hunger vs Hustle. The important distinction.

  One of my awesome clients just reached a huge milestone this week. In January we set a challenge for her to land three new clients by the end of March. It’s only March 6th, and she’s already reached her goal. I’m so proud of her, and I know that she’s proud of herself. She’s now considering how she’ll celebrate this milestone in a meaningful way. As we reflected on why she was so successful when in the past she hadn’t been (remember, success leaves clues — pay attention!), she named really important things like: having sales conversations vs. get-to-know-you chats, and getting out and meeting people (yes, IRL) to expedite that know-like-trust process. And I absolutely believe these were difference-makers for her. But I was reminded of a conversation she and I had a few weeks prior to her reaching the goal. I asked her what had shifted, as I could feel a different energy and resolve to making things work in her business. She told me that she was hungry for it. She was hungry to reach that goal. She was hungry to prove to herself that she could do it this time (even when it hadn’t worked in the past). She was hungry to create a profitable business so she could have the lifestyle she desires and spend more time with her husband having fun. It dawned on me what an important distinction there is between hunger and hustle. Tell people they need to hustle, and for most, the inner rebel and resistor will say, “No thanks. I have no desire to hustle my way to success....

Your Plans vs. Reality – what to do when it all falls apart

*My planning process in action.  best-laid plans of mice and men oft(en) go astray.. Prov. Things often go wrong even though you have carefully planned what you are going to do. ~Via The Free Dictionary  It’s the New Year. Your bright, shiny plan is in front of you ready to be executed on. You’re pumped. You have clarity (or some clarity at least). This is going to be YOUR year. Like any resolution or goal, the setting it part is fairly easy. You probably know exactly what needs to shift to make your business better. Perhaps you inherently know you played small in 2013, and you’re ready to show up in a bigger way this year. Or you didn’t have enough sales conversations to reach your revenue goals. Or, you didn’t focus on growing your community so your reach is still small. And now you’re resolved to create more money and more impact. No. Matter. What. … Until a few weeks pass and you’re already ‘off course’ with your plans. That elaborate launch hasn’t happened. The weekly newsletter you promised to send has only gone out once. Or the signature program you finally committed to creating is only partway through, meaning you’re going to have to bump out your launch date (again). Welcome to the realities of planning.  While I’m a forever advocate of visioning and strategic planning, it isn’t without its challenges. Just because you get a plan on paper doesn’t mean it will go exactly according to plan. More times than not, it won’t. That’s where the phrase, “best-laid plans” came from. You are not alone here! You may...
Book Review: 52 Ways to Live a Kick-Ass Life

Book Review: 52 Ways to Live a Kick-Ass Life

I’m very excited to let you know about a great new book that I’d highly encourage you read. It was written by my friend, Going PRO magazine contributor, fellow coach and all-around highly awesome woman – Andrea Owen. The book, 52 Ways to Live a Kick-Ass Life, is a manifesto for women looking to move beyond the negative self-talk and finally live the life they deserve. No doubt I’m biased (we both went to the same coach school, so I’m pre-sold on her philosophy), but I loved this book – for three main reasons. 1. It’s broken down into 52, easily digestible chapters: I’m all about succinct and getting to the point, and Andrea does just that. No dancing around the message and no taking 25 pages to explain one concept. Hallelujah! You could read this in one sitting, or space out each lesson over time. 2. Andrea pulls no punches: I firmly believe (and teach) that if you want to make a mark in business, you’ve got to be willing to stand for something. People have to KNOW what you believe. Andrea has always been a beautiful example of this in action, and her book is no different. She tells it like it is – and doesn’t pussyfoot around what she believes you need to live a great life. Whether you agree with her stance or not, I find Andrea’s straight-up style refreshing in a sea of “let me say what I hope you’ll want to hear” messages. (She even talks about this in Chapter 40, ‘Boldly Stand Up for What You Believe, Even if it’s Unpopular’). 3. Change feels...

My Theme for 2014

Every year, I pick a theme word to embody what I want to create in the following year. In 2013, that word was Spaciousness. I won’t pretend I nailed it, but I did do less overall (2012 was nothing but do-do-do!). This year, my word is FOCUS. As a multi-passionate entrepreneur prone to Bright Shiny Object Syndrome and never lacking in ideas, one of my constant challenges (and opportunities) is to focus my efforts on what matters most. Right now, I’m reading the book: The One Thing (highly recommend) and it talks about how successful people are able to zone in on one thing and see it through. It’s a huge challenge for us as entrepreneurs, because we tend to thrive on many ideas and ways of doing something. So, we get part-way down a path and then pivot 90 degrees and head down another one (I talked about this in my last newsletter about chasing two rabbits!). I’m all for pivoting and experimenting, but the danger (from personal experience and watching clients) is that we pivot too fast. We don’t actually give anything enough time to WORK before we’ve decided it doesn’t, and we’re trying something new. My commitment to 2014 in both my personal and business life, is to FOCUS on what really matters. For me, that includes my two kids as next year will bring both of them into school (preschool & kindergarten), my self-care (this has taken a back-seat to building a business & parenting two little kids), and my new (and existing) business projects including a new venture I’ll be launching in 2014 (so,...
Preparing for a Fantastic Fall (part one)

Preparing for a Fantastic Fall (part one)

Fall is the season of possibilities (and pumpkin spice lattes). As I wrote about here, Fall is like the Entrepreneur’s New Year. This year is especially poignant for me as my son starts school (preschool) in September. I know every mother can relate when I ask, “HOW did that happen so fast???” It’s also a time when I’m in active planning mode for my business – deciding exactly where I’ll be focusing for the rest of 2013. Winging it has never proved particularly fruitful, so I like to know exactly what I’ll be working on and then reverse-engineer it to make sure it actually happens (great ideas are nothing more than ideas without execution). So I’ve decided to put together this three-part series on how to prepare for a fantastic Fall, including: Part one: DECIDE: Where will you focus your attention for the rest of 2013 (note: you can’t do it all – what’s most important now?) Part two: POWER UP: What resources, tools and systems do you need in place to actually execute your plan? Part three: READY, SET, GO: Taking action and staying motivated along the way. DECIDE: Let’s start with DECIDE — which seems like an obvious and easy one, but is usually the biggest stumbling block to action. Do you have a million ideas of what you could offer, create, promote? Me too. Ideas are NEVER my problem (if they’re yours – email me for strategy session – I’ll create a dozen possibilities or more within an hour).  But I’m guessing ideas aren’t your problem either. The problem is deciding which great ideas to execute...

Marketing ‘You’ – Using Your Real Voice

  “People always ask what’s the best camera but you’ve got to remember that the picture is taken in your head. You need to learn how to use your camera to convey that.” ~Clive Barda I and some fellow biz travellers recently finished a brilliant marketing workshop as part of Stephanie’s Primed for Profits programme. What came out loud and clear was that there are myriad media and marketing vehicles for publicizing and promoting our ideas, products and services. I know this well, that’s my professional background. And it’s always tempting to ask ‘which marketing method is best?’ It’s like the quote above though, it starts with you, not the marketing method. You have something you want to share. And you have a voice. You need to learn how to use your chosen marketing method to convey both – your message and your voice. Your real voice. What is your real voice? Your real voice is the one you use when you feel emotionally safe. It gives depth to your marketing. (Click to Tweet that!) Your voice is shaped by your life story, professional expertise, the subjects, issues and people you are passionate about, your worldview, your spiritual outlook, your Beauty Mix, your No.1 Superpower Gift, and your trauma with a capital T. There is nothing like ‘completed’ trauma to give your voice a level of natural authority that cannot be taught. Your voice can be verbalized so it is heard with the ear, and written so it’s read with the eye. But it is also an echo reverberating around you that is heard by the non-physical ear. Ever had the feeling of...

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