Category Archives: Uncategorized

Why it isn’t enough to be excellent

The Next Food Network Star

One of the few TV shows I’m hooked on is, The Next Food Network Star. My husband and I both curl up on the couch each week to watch a foodie’s version of American Idol. The basic premise involves 15 want-to-be food celebrities vying for their chance to be the next Bobby Flay or Rachael…

Why Starbucks Could Make You Rich

The Starbucks Brand Experience

I am a Starbucks junkie. I mean, I LOVE Starbucks. I am a Starbucks brand evangelist. I talk about Starbucks, I buy people Starbucks gift cards and I use Starbucks as my virtual office. Why do I love Starbucks so much? Especially when they charge twice as much as their competitors? It’s because of the…

Are you scared to show the REAL you?

Bravery and Courage

I’ve been thinking about bravery today. What it means to be brave. What it means to have courage. And how this relates to business and branding. Entrepreneurship attracts a special kind of woman. A woman who wants bigger and better things for her life. A woman that has creative ideas to burn and doesn’t want…

Summertime and the living is easy…#blogboost

In my neck of the woods, summer is officially here. It’s been hot for days (after a very long winter and wet spring) so I’m enjoying the heat. We’ve got a water park right down the street that my kids love to cool off in. Glorious! But with summer’s arrival, complete with patios, BBQs, cold…

Activate YOU Sneak Peek

I’ve been cooking up something delicious. Something that I know I wish I had been offered when I was trying to figure it all out in business. The truth is, and I hear it time and time again, all the information in. the. world. is not enough if you don’t know how to apply it…

For the times it’s just plain hard…#blogboost

Not every day is fun in business. Sometimes in fact, it’s just plain hard. Confusion rules your roost and you wonder when it’s all going to come together. Or your lack of motivation makes it hard to do even the simplest task. Maybe you feel overwhelmed with the sheer magnitude of your never-ending to-do list….

What makes your eyes light up? #blogboost

I had the perfect morning today. I left hubby with the kids, and took off to meet a friend, Nadine Nicholson, at Starbucks (my favourite hangout ever). We caught up, talked kids and life, and then moved on to business. As fellow entrepreneurs and coaches, both with communications backgrounds, we have a lot in common….

A baby’s guide to pain points #blogboost

I love my daughter deeply. But my 10-month old daughter is a terrible sleeper. She’s a beautiful baby and happy all day long. But when bedtime rolls around, the fit hits the shan and she becomes the baby that doesn’t sleep. Have you read the new book, the “Go the F**k to Sleep” that hit…

Does Your Blog Need a Boost?

If you’re anything like me, you know you need to be blogging more. Don’t get me wrong, I actually love to blog. But sometimes it winds up being the task that gets pushed to the bottom of the to-do pile. Time for a big change and a big blog boost! And as a coach, I…

Why Unsubscribes Will Help Your Business Flourish

If you’ve spent any time researching marketing strategies, you know that everyone and their dog preaches the importance of figuring out who your ideal client is. And I’m one of them. It took me a really long time to to “get” this. And I suffered for it. Clients were showing up, but not the ones…