Writing
Essays, articles & weekly Leadership Letters
11 Secrets Every Game-Changer Knows about Keeping the Mojo Flowing
*This is a guest post from Jennifer Boykin If you are a Game Changer in life, you habitually perform at a higher level than most people. Most of the time, that works for you. Over time, though, if you don’t take care of your beautiful high-octane brain, your gift will...
10 Reasons Your Offer Isn’t Selling
As we talked about in the last post, selling can feel pretty scary at times. One of the biggest fears - especially when you launch a new product or program - is that nobody will buy (or not enough people to justify all the work, time, energy and money you put into...
The Scary Side of Selling
Crickets. It's what everyone who's ever launched anything is deathly afraid of hearing. Crickets. You finally come up with your winning idea. You make the time to create it - pouring some serious sweat equity into the process. It's done. Complete. Shiny. Glossy. Ready...
A super-sized way to increase profits
Do you spend more time coming up with great ideas than you actually do implementing them? Are there times you actually feel overwhelmed with all of the awesome possibilities floating around in your brain? Do you bemoan your lack of time, lack of focus and maybe even...
How to Bust Out of the Time-for-Money Model
When I started my business, I set it up exactly the way my fellow independents set up theirs. I hung out my shingle as a communications consultant and looked for my first gig. And then, within weeks of setting up shop - I was busy exchanging time for money. I worked X...
What if doing ONE thing could change the game?
Yesterday was a game-changing day in my business. All will be revealed soon, but for now I can say that I know that I'll look back at this time as "Pre-Feb 16" and "Post-Feb 16." It was that big. What I can tell you is that while I talk about Going Pro and stepping up...
Is there enough business to go around?
"What if she gets the business over me?" "My business is already struggling - I can't compete with another company." "Maybe I don't have what it takes - she seems to be doing so much better than me." Have you ever heard yourself saying (or thinking) one of these...
7 Ways a Marketing Calendar Will Grow Your Business
*Photo Credit: Chiot Run . I resist planning. It's the explorer and seeker in me. I'm spontaneous. I'm an idea person. I'm right-brained all the way. Excel spreadsheets make me want to vomit. Literally. And yet, I have realized that when it comes to business, the old...
Are you overlooking the obvious?
You may just be. It's not uncommon - particularly for women. I see it again and again. And it's a profit killer, a happiness zapper and a business buster. Can you guess? (it's going to seem too easy once I say it...) The most obvious business strategy in your arsenal...
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