Writing
Essays, articles & weekly Leadership Letters
What Grade 7 Girls Can Teach You About Being an Expert
Do you consider yourself an expert? Most women don't. I've been curiously watching and listening to women in business - we're talking smart, savvy women who know a TON about their subject matter. And yet, when it comes to stepping up and declaring their expertise for...
Why Unsubscribes Will Help Your Business Flourish
If you've spent any time researching marketing strategies, you know that everyone and their dog preaches the importance of figuring out who your ideal client is. And I'm one of them. It took me a really long time to to "get" this. And I suffered for it. Clients were...
What it Takes to Go Pro: 15+ Tips to Uplevel Your Biz
Last week, I sent an email to my super smart, super savvy list of entrepreneurs who are seriously kicking some business butt! These women (and a few men) have made the commitment to go 'all-in' with their business and not let fear, set-backs or lack of know-how stand...
What it Takes to Go Pro – A Top 7 List
You’ve made the decision! You’re ready to Go Pro and create the profitable, successful and sustainable business you’ve been dreaming of. It’s going to take dedication, hard work and a little moxy – but once you decide to go “all in,” you’ll start to reap some serious...
Premiere Issue of the Going Pro Magazine – FREE!
Have you ever wondered what goes on behind the scenes of successful entrepreneurs? I know I have! Well, wonder no more. Introducing the premiere issue of the Going Pro Magazine – featuring 17 successful women in business – including yours truly! You’ll go behind the...
Is Your Business Holding You at Gunpoint?
How are things going in your business? I mean, how are things really going? Are the clients showing up? Are are you bringing in what you're worth? Are you putting out great content and providing excellent value for your customers? Are you creating a stand-out, get...
Your Number ONE Income Killer
I was chatting with an old high school friend (and one of the nicest guys you'll ever meet!), Lucas Ramage, over Facebook the other day (actually, I think we go as far back as Junior High!) about his business. I was applauding his use of social media, video blogging...
What JLo can teach you about branding
I admit it. I watch American Idol. I'm a music lover and a sucker for watching the underdog triumph. I usually can identify who will become the next American Idol within the first few episodes (what a great gift eh?). American Idol (and most reality shows for that...
Top 6 Personal Brand Destroyers
Personal Brands are not static. They are dynamic, living and breathing representations of you. To really stand out, you need to ensure that you're constantly and consistently monitoring your brand and checking in with yourself to ensure you're walking your talk. Hey,...
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