Build a business. Then go beyond it. 

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“Good for her, not for me.” (BPP #034)

I can’t go far without hearing the statement, “You do you.” It seems to be the quote-du-jour. This idea of “You do you” is similar in sentiment to Amy Poehler’s words, “Good for her, not for me.” These words come from her hilarious book, Yes, Please! The full quote reads: “That is the motto women should constantly repeat over and over again. Good for her, not for me.” When I heard this, I thought about just how true the statement is, and yet how much we fight against it. And the thing is, business is hard enough without working against ourselves, so let’s sink into what it would really mean to live Poehler’s words. Enjoy today’s episode:   Recommended Resources: Yes, please! – Amy Poehler Better than before – Gretchen Rubin Four tendencies quiz How to create a personalized success plan How to live a good life – Jonathan Fields Submit Your Question: Starting next week, I’ll be adding a new episode to the weekly line-up where I get to answer your burning business and leadership questions. I wanted to add this to the mix in the spirit of being more useful to you in 2017. Here’s what that looks like and how you can be involved. You can visit the link: and submit a question for consideration. I’ll answer a listener question on a first come, first serve basis every Thursday. Now, you might wonder what kinds of questions you can and should ask. First, let me be clear that I’m not looking for business mechanics questions. Asking me what type of shopping cart to use, or whether you should be...

How to Bring a New Idea to Life in 7 Steps

“Soon is not as good as now.” ~Seth Godin It’s one thing to have a notebook filled with killer ideas. It’s quite another to take those ideas and execute on them. I’ve got more ideas than I do lifetimes, which means I have to regularly discern between an idea that needs to stay an idea and an idea that’s truly viable. I make this a regular part of my annual planning process , and I review on a quarterly basis. Maybe you can relate? You’ve got a great idea and you’re excited about getting it out into the world, imagining the difference it could potentially make for your business. You have a gut feeling about this one, and you’re not going to let it die on the sidelines along with all the others that seemed smart at the time, and then lost their luster. You’re ready to begin. To get it out into the world. To move from an idea into action. Let’s talk about how you’ll do that. I want to give you a simple 7-step roadmap to follow to help you hit on all the key project development elements. Use this for any new project – big or small. Step #1: IDEATION — Come up with your big idea. This is the idea-generating stage where you’re either bouncing between a number of different ideas, or you’ve got one identified and tagged to explore. For most entrepreneurs, this is the easy step as ideas always seem plentiful compared with the time we have to execute on them. That said, if idea generation is a challenge for you, my best advice...

Here are the 3 things I’m doing to achieve more this year

Sometimes, you just don’t feel it. After attempting to record a different episode for this week’s podcast and struggling to get it done, I had a stroke of insight about why I was feeling so indifferent to doing the work. Instead of spending the morning deep in my own work, I had instead spent it consuming other people’s content. I fell down the rabbit hole of link after link after link, and before I knew it, I had whittled away too much time ingesting information and not making anything. This noticing gave the idea for today’s podcast as I experiment with a new way of navigating the way I do my work. I identified three core things I need to be putting my attention toward in 2017 to grow my business. And while none of this is particularly new, what was clear is that the order of when I do these three things matters. A lot. Listen to today’s episode and find out the three things I’m doing to achieve more this year.    Three ways to achieve more this year Click To Tweet Recommended Resources The case for drinking as much coffee as you like StrengthsFinders 2.0 by Tom Rath What questions to ask when your business needs to change CEO Fast Track Guide Thanks for listening! I want to thank you for listening and to those that have taken the time to review the show. If you like the Beyond PRO Podcast, please consider leaving an honest review in iTunes. Your review goes a long way to help this podcast get found by more people. Thank you! You can...
There are a lot of coaches out there who I hide from – the bubbly, infomercial types that lack the accomplishments they are telling others to achieve. Stephanie is not one of those people. She is smart, tough, and has built a successful business practicing the values-led business planning she has pioneered. If you are highly successful but feeling more drained than inspired by your work, invest in coaching with Stephanie.
Building a thriving business has never been a challenge for me. Not letting the business run over my personal passions and family time – that’s been my issue. In a way that no business book or personal resolution could do – Stephanie challenged me to look at my values and define practical actions to reshape my business and get more pleasure from my professional life. It is work everyday to stay true – but what she teaches, sticks.
Claudia Moore, Partner, Material Insight

Since we began working together I have redefined my business focus, clarified the look and feel of my brand, gotten myself a fabulous new tagline and am just overall feeling laser focused and inspired to take my business up a level – hell, I’m ready to skip a level at this rate. Michelle Barry Franco

Before working with Stephanie, my business was a mess of ideas, complicated packages, obscure pricing and lots of big ideas with no action. Since working with her, my business is completely unrecognizable, in the best ways possible. Before working with Stephanie, I faced challenges around mindset, putting ideas into action, and overthinking/getting stuck in perfection.
I can actually see myself as an entrepreneur and not as someone who is “playing business”. Stephanie’s motto of “going pro” is woven through all the work you do with her. Stephanie will pull or push you through those mindsets that are holding you back and make you face what it means to go pro.
Amy Deagle, Founder + CEO, Women of Possibility

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